Subconscious Reprogramming

73 Positive Affirmations for Confidence and Self-Esteem

written by: Adreanna Santos     |     April 24, 2023

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We all have days when we just don’t feel quite enough.

Maybe you were passed up for a promotion, turned down after asking someone out, or simply not feeling good about how your body looks in that dress.

We often need an extra boost of confidence to get us through those tough days.

Positive affirmations are a great way to do just that! Positive affirmations are short, simple statements that you repeat to yourself on a daily basis.

They work by programming the subconscious mind with positive thoughts and beliefs. When the subconscious mind believes something is true, it will work tirelessly to make it a reality. This is why affirmations are so powerful!

In this blog post, we will discuss 73 different positive affirmations for confidence and self-esteem. We will also talk about why affirmations work and how you can use them to improve your life!

Affirmations Gif

What are positive affirmations?

Similar to mantras, positive affirmations are short, positive statements that you repeat to yourself on a daily basis in order to program your subconscious mind with more optimistic and empowering beliefs. They are designed to help you break free from negative thinking patterns and build confidence in yourself. By focusing on what you can do rather than what you can’t, they help you to develop a positive attitude. This can lead to improved self-esteem, better relationships, and greater success in life.

How do Positive Affirmations Increase Confidence?

There is a lot of buzz around affirmations these days, but they fall flat. The reason for this being that they are as effective as your belief in them.

When you repeat an affirmation to yourself, it depends on the beliefs that you hold about yourself. If those beliefs are positive, then repeating the affirmations will help you become more confident and self-assured over time.

However, if those underlying beliefs are negative or pessimistic, then affirmations will have little to no effect because you don't truly believe in what you're saying.

So then if you don't fully believe in yourself, how can you use affirmations to your benefit?

That's where the subconscious mind comes into play.

The Power of the Subconscious Mind

The subconscious mind is responsible for much more than just keeping us alive and functioning on a daily basis - it can also play an integral role in our overall well-being and success.

Our subconscious mind is constantly absorbing and processing information, even when we’re not aware of it. This means that whatever thoughts or beliefs we are regularly exposed to will eventually be absorbed into our belief system without us realizing it.

Therefore, if we want to improve our confidence, self-esteem and overall wellbeing, then making sure that the thoughts and beliefs we’re exposed to are positive is incredibly important.

That’s where positive affirmations come in.

By regularly repeating positive statements about ourselves, we can effectively rewire our brains to think in a more productive and optimistic way. This ,in turn, will have a hugely beneficial effect on all aspects of our lives, from our mental health to our relationships and even our careers.

By regularly exposing ourselves to positive thoughts and beliefs through affirmations, we can begin to see a dramatic improvement in how we feel about ourselves and how we approach every day life - something that has been proven time and time again.

Quote about positive affirmations for confidence and Self-Esteem

Understanding how it works

Hypnosis is a powerful tool for making changes on a deep, subconscious level that can help us to become the person we want to be and lead the life of our dreams.

Hypnosis is a natural state of mind that opens up access to the subconscious mind. The relaxed, focused and open state allows us to bypass our conscious mind, which often tries to resist change, and connect directly with our powerful subconscious minds.

When we use affirmations while in hypnosis, they go directly into this part of our brain and have a much more powerful and lasting effect than when we use them during our conscious, normal daily lives.

By bypassing the conscious mind and speaking directly to the subconscious mind through hypnosis, we can effectively reprogram our thoughts, beliefs and behaviors in ways that bring us closer to achieving our goals.

The power of affirmations combined with hypnosis is immense, and it’s important to remember that both techniques have their own strengths and weaknesses.

Using affirmations during everyday life will certainly improve your confidence and self-esteem, but using them in hypnosis will supercharge the effect of the positive affirmations.

Why should you use them?

Affirmations can be a powerful tool for boosting confidence and self-esteem.

When you repeat positive affirmations out loud or silently inside your mind, they become part of your belief system and inform how you think about yourself and the world around you. Over time, this can help replace negative thoughts and behaviors with more positive ones.

As you learn to believe in your potential, you will become more confident in yourself, your abilities, and the decisions that you make.

They work by helping to reprogram our subconscious mind, replacing negative thoughts and beliefs with more positive ones. This can have a transformative effect on how we feel about ourselves and the world around us.

Using positive affirmations for confidence and self-esteem on a regular basis is an effective way of breaking old patterns of negative thinking and replacing them with more positive ones. They can be particularly beneficial if you find yourself getting caught in a cycle of negative thoughts and self-criticism.

By regularly repeating positive affirmations, we can begin to embed new beliefs deep into our subconscious mind, allowing us to approach every day life with more optimism and confidence.

With regular practice, affirmations can help to reduce stress and anxiety, increased motivation, improved focus and concentration, better sleep quality, increased resilience to setbacks or criticism from others, and improved relationships.

Image of woman in bed with the words 73 positive affirmations for confidence and self esteem
Image of woman in bed with the words 73 positive affirmations for confidence and self esteem

73 Positive Affirmations for Confidence and Self-Esteem

Please note, these affirmations are using instructive form power words at the beginning to make them most effective. To learn why that is, read here.

  1. Believe in myself
  2. Embrace my strengths
  3. Speak kindly to myself
  4. Focus on my successes
  5. Celebrate my progress
  6. Take pride in my accomplishments
  7. Trust my instincts
  8. Take action towards my goals
  9. Honor my needs and desires
  10. Embody self-love
  11. Own my worth
  12. Stand up for myself
  13. Find joy in being me
  14. Accept myself as I am
  15. Cultivate a positive self-image
  16. Surround myself with positivity
  17. Express gratitude for myself
  18. Visualize my success
  19. Create my own happiness
  20. Take risks and embrace challenges
  21. Practice self-care regularly
  22. Honor my boundaries
  23. Believe in my potential
  24. Learn from my mistakes
  25. Embrace my unique qualities
  26. Use positive self-talk
  27. Choose to be confident
  28. Face my fears with courage
  29. Ask for help
  30. Celebrate my individuality
  31. Challenge negative thoughts
  32. Trust in my abilities
  33. Focus on my positive attributes
  34. Believe in my abilities to overcome obstacles
  35. Be resilient
  36. Make self-improvement a priority
  37. Set realistic goals and strive to achieve them
  38. Take care of my mind, body, and soul
  39. Surround myself with supportive people
  40. See myself as valuable and worthy
  41. Stay true to my values and beliefs
  42. Accept compliments and praise graciously
  43. Remember that perfection is not necessary
  44. Celebrate my imperfections
  45. Choose self-compassion over self-criticism
  46. Speak up for myself and my needs.
  47. Embrace challenges as opportunities for growth
  48. Recognize my strengths and accomplishments
  49. Take responsibility for my thoughts and feelings
  50. Believe in myself and my dreams
  51. Radiate confidence from within
  52. Embrace the power of positivity
  53. Celebrate my uniqueness
  54. Love myself unconditionally
  55. Dare to be myself
  56. Recognize my own potential
  57. Take pride in my hard work
  58. Focus on my own journey, not the comparison to others
  59. Acknowledge my own worth and value
  60. Use my strengths to my advantage.
  61. Believe that I can achieve anything I set my mind to
  62. Stay true to my passions and interests
  63. Keep an open mind to new experiences and opportunities
  64. Take the lead
  65. Use my voice with confidence
  66. Live in the present moment and enjoy the journey
  67. Believe in the power of positive thinking
  68. Trust that everything will work out for the best
  69. Give myself permission to be happy
  70. Believe that I have what it takes to succeed
  71. Focus on my own growth and progress
  72. Choose self-love over self-doubt
  73. Believe that I am capable of greatness

How to Use Affirmations

Use the Magic 30

The “Magic 30” is a term used to refer to the 30 minutes before or after sleep. During this time, your body and mind are in a natural state of hypnosis which makes you particularly open to suggestion. This means that repeating positive affirmations for confidence and self-esteem during this time can help them sink deep into your subconscious, making it easier for you to internalize them and begin to believe in their truth.

Using the Magic 30 can be a powerful way to implement affirmations into your daily practice. By setting aside just thirty minutes before or after sleep, you will be able to tap into a natural state of hypnosis and use this time to reinforce positive thoughts and habits. During this time it is important to select affirmations that resonate with you and focus on repeating them to yourself or writing them.

Daily practice

The best way to make positive affirmations part of your everyday life is to practice them daily.

This means taking the time each day to read through the affirmations, internalizing them and allowing yourself to really believe in the power of what you’re saying. (Tip: you can say them to yourself while listening to a meditation or meditation podcast)

Taking even just a few minutes out of your day for this exercise can be incredibly beneficial in the long run. You can also use specific affirmations when you find yourself in particular situations or facing certain challenges to give you an extra boost of confidence and motivation.

One way to do this is to write down your positive affirmations on a piece of paper and keep it somewhere visible so that you can easily refer back to it. Oftentimes, having something tangible to refer back to can be very helpful in helping you remember your affirmations and reminding yourself of their importance.

You can also record yourself reciting the affirmations and play them back throughout the day or practice self-hypnosis to help ingrain them into your subconscious mind. Repeating these affirmations out loud can also help you internalize them and make them part of your everyday thinking.

There are also apps that you can use like ThinkUp that:

  • Allows you to record your own voice reading the affirmations
  • Provides lists of affirmations from experts and authors
  • Has affirmations, broken down by topic
  • Has the ability to combine recorded affirmation with soothing music
  • Includes an easy playback system

Ultimately, positive affirmations are about believing in yourself and recognizing your own worth. It takes practice to remind yourself of these things on a daily basis but when you do, the rewards will be endless.

Taking the time to focus on self-love and appreciation can give you the boost of confidence and motivation to take on any challenge that comes your way. With regular practice, positive affirmations will become part of your everyday thinking, helping you believe in yourself and achieve the things you want out of life.

Patrick Star Meditating

Visualization techniques

Visualization techniques are a great way to help internalize positive affirmations and make them part of your everyday life.

Visualization is the act of mentally picturing something in your mind, such as the outcome you wish for or how you want to feel. By using visualization techniques alongside positive affirmations, you can really hone in on how you want to approach life and the things you want to achieve. It can also help to keep your focus on the present moment, rather than worrying about what the future may bring.

The first step in engaging in visualization techniques is to get into a relaxed state of mind, such as meditation or deep breathing exercises.

After this, start visualizing the outcome you want to manifest in your life while simultaneously repeating positive affirmations out loud. It’s important to be as detailed and descriptive as possible when visualizing, engaging all of your senses to really immerse yourself in the experience. Focus on how it would make you feel if that outcome was already a reality for you and stay present in the moment while doing this visualization.

Another great way to engage in visualization techniques is through guided meditation. This type of meditation involves following along with a pre-recorded audio or video that provides you with step-by-step instructions on how to visualize your desired outcome and repeat positive affirmations.

Doing this type of practice regularly can help to reinforce the power of positive affirmations and make them part of your everyday life.


Using positive affirmations is not a quick fix but rather a tool to help you be more conscious of your thoughts and beliefs in order to create lasting change. It’s important to practice them regularly so that they become ingrained in your belief system, and with enough repetition, they can lead to you making significant changes in your life. So, let’s look at some of the best positive affirmations for confidence and self-esteem!

If you're looking for an easy and effective way to incorporate positive affirmations into your everyday life, then download my Peace Maximizer Hypnosis.

This recording is designed to help you relax and focus on repeating positive affirmations while also visualizing the outcome you wish to manifest.

With regular practice, this recording can help you internalize positive affirmations and make them part of your everyday thinking. Download today and start manifesting the life you want!

I’m an expert at subconscious reprogramming, a nerd when it comes to human behavior, and my obsession is teaching others how to be their best selves (without all of the resistance and self-sabotage).

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I'm Adreanna.

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